Avid4 In the News

There was a great article in this weekend's Denver post about David Secunda and our portfolio company Avid4 Adventure.

An excerpt:

"Before kids, you threw your tent and cooler in the back of the car, strapped your bike on top, made a quick stop at King Soopers and Applejack Liquors on your way out of town - and you were gone, baby, gone.

And then the kids came along. With each new child, the amount of gear, planning time, cleanup time, cargo space and negotiation skills required for an outing increases logarithmically.

So now your idea of an exciting weekend activity is Saturday at Target, am I right?

You have to take three days off work to prepare for a weekend skiing trip and another three days afterward to recover.

David Secunda saw a market opportunity four years ago among people who came to Colorado for the outdoor lifestyle, then settled down and started a family."

The entire article can be found here